Frequently Asked Questions
What is the nature of the Merry Maids® franchise?
The Merry Maids® franchise provides home cleaning services directly to residential customers.
We have advanced processes and proven techniques that set us apart from
our competition, and our name recognition gives us an additional advantage.
What is the initial cost of the Merry Maids® franchise?
The initial cost of the Merry Maids® franchise fee is $37,500-51,500. We offer various discounts off the initial
franchise fee for veterans, minorities, women, or cash buyers. In general,
a new franchise should have access to circa $50,000 –
broken down as circa $10,300 down payment, and $30,000 in working capital – for the investment. Please note the working capital should be
liquid assets (stocks, bonds, 401K, and cash) and will ensure the business
is properly funded at the time of startup.
What equipment is required for the Merry Maids® franchise?
The equipment package is included in the initial franchisee fee.
Does Merry Maids® provide financing for the initial franchise fee?
Yes! Via the ServiceMaster® wholly-owned financing subsidiary (SMAC), we offer financing to qualified
buyers for up to 80% of the initial franchise fee.
Please note: You are not required to use the services of our SMAC financing
Will Merry Maids® provide training?
Yes. New franchise owners participate in a 2-week training course in Memphis,
Tennessee. The first week is focused on cleaning 101 and the A-Z’s
of Merry Maids®. The next week is focused on the application learned in the first week
as well as business planning. Key areas of development include People,
Customers, Business Strategy, Marketing, and Sales. Check out our
training page for more information.
What support will I get from Merry Maids®?
You will be assigned a Business Development Consultant (BDC), whose focus
will be on helping your business grow. Your BDC has vast business experience
and his or her interaction with our franchisees will make your BDC your
key point of contact with Merry Maids®. Merry Maids® will also provide Sales and Marketing support via our National Marketing
Team here at Home Office and National Ad Campaign. We understand the importance
of having a well-recognized and well-respected brand name. The above are
but a few examples of the support you will receive from Merry Maids® in your business. Visit our
support page for more.
Do I need to rent office space in order to operate the Merry Maids® franchise?
If you do not own adequate office space, you must lease an office. We recommend
an office and warehouse space (of a minimum 450-1800 square feet) for
the business. This allows room for team huddles in the morning and equipment
and supply drop off.
Still have some questions? Reach out to us today at
(888) 296-9031. If you’re ready to take the first step to become a home cleaning
franchise owner, visit our
Steps to Ownership page to learn more!
What is my marketing territory and is it exclusive?
The marketing territory is the area awarded for your franchise to operate.
In the Merry Maids® franchise, the territory is exclusive. You are allowed to market outside
your territory in an open market, but be aware that if the territory is
sold and you have not purchased said territory you do forfeit those customers
to the new owner.
Do I have to maintain a monthly minimum billing amount?
Yes, there are weekly minimums based on the size of your territory. During
your first year, there are no minimums to give you time to get the business
up and running.
What are the Monthly Royalty and Service Fees?
The fees established for the business are as follows:
Weekly royalty: 7% of the weekly gross
National Ad Fund: 1.3% of the weekly gross
Local Digital Marketing: .7% of the weekly gross
What is the length of the agreement, and can it be renewed?
The franchise agreement is good for five years, at which time a franchisee
in good standing can renew.