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Our Cleaning Franchise FAQ

We’ve Got the Answers You Are Looking For

Starting your own cleaning business is no small feat and undoubtedly leads to many questions. If you’re interested in joining our home cleaning franchise, we invite you to thoroughly explore our website to get a good understanding of who we are and what we have to offer prospective owners. It’s important that you are a great fit for Merry Maids®, and we, a great fit for you, to the benefit of all parties involved.

We’ve compiled a list of frequently asked questions prospective franchisees often have, along with our answers. Take some time and read through them and if you still have some lingering questions or concerns,

don’t hesitate Reach out to our maid franchise development team at (888) 296-9031.

Frequently Asked Questions

What is the nature of the Merry Maids® franchise?

The Merry Maids® franchise provides home cleaning services directly to residential customers. We have advanced processes and proven techniques that set us apart from our competition, and our name recognition gives us an additional advantage.

What is the initial cost of the Merry Maids® franchise?

The initial cost of the Merry Maids® franchise fee is $37,500-51,500. We offer various discounts off the initial franchise fee for veterans, minorities, women, or cash buyers. In general, a new franchise should have access to circa $50,000 – broken down as circa $10,300 down payment, and $30,000 in working capital – for the investment. Please note the working capital should be liquid assets (stocks, bonds, 401K, and cash) and will ensure the business is properly funded at the time of startup.

What equipment is required for the Merry Maids® franchise?

The equipment package is included in the initial franchisee fee.

Does Merry Maids® provide financing for the initial franchise fee?

Yes! Via the ServiceMaster® wholly-owned financing subsidiary (SMAC), we offer financing to qualified buyers for up to 80% of the initial franchise fee. Please note: You are not required to use the services of our SMAC financing subsidiary.

Will Merry Maids® provide training?

Yes. New franchise owners participate in a 2-week training course in Memphis, Tennessee. The first week is focused on cleaning 101 and the A-Z’s of Merry Maids®. The next week is focused on the application learned in the first week as well as business planning. Key areas of development include People, Customers, Business Strategy, Marketing, and Sales. Check out our training page for more information.

What support will I get from Merry Maids®?

You will be assigned a Business Development Consultant (BDC), whose focus will be on helping your business grow. Your BDC has vast business experience and his or her interaction with our franchisees will make your BDC your key point of contact with Merry Maids®. Merry Maids® will also provide Sales and Marketing support via our National Marketing Team here at Home Office and National Ad Campaign. We understand the importance of having a well-recognized and well-respected brand name. The above are but a few examples of the support you will receive from Merry Maids® in your business. Visit our support page for more.

Do I need to rent office space in order to operate the Merry Maids® franchise?

If you do not own adequate office space, you must lease an office. We recommend an office and warehouse space (of a minimum 450-1800 square feet) for the business. This allows room for team huddles in the morning and equipment and supply drop off.

Still have some questions? Reach out to us today at
(888) 296-9031. If you’re ready to take the first step to become a home cleaning franchise owner, visit our Steps to Ownership page to learn more!

What is my marketing territory and is it exclusive?

The marketing territory is the area awarded for your franchise to operate. In the Merry Maids® franchise, the territory is exclusive. You are allowed to market outside your territory in an open market, but be aware that if the territory is sold and you have not purchased said territory you do forfeit those customers to the new owner.

Do I have to maintain a monthly minimum billing amount?

Yes, there are weekly minimums based on the size of your territory. During your first year, there are no minimums to give you time to get the business up and running.

What are the Monthly Royalty and Service Fees?

The fees established for the business are as follows:

  • Weekly royalty: 7% of the weekly gross
  • National Ad Fund: 1.3% of the weekly gross
  • Local Digital Marketing: .7% of the weekly gross

What is the length of the agreement, and can it be renewed?

The franchise agreement is good for five years, at which time a franchisee in good standing can renew.

more freedom to be you

“Being in this industry is the perfect fit for me. Why not be with the best in the industry? Why would you choose a B or C version if you can choose the best one?” - Brian Houtman

Become a Merry Maids® Franchise Owner

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